About Paccedo

Our major focus is to support the Fast-Moving Consumer Goods Industry, its end users and its suppliers by providing consulting services in strategic planning, business plans and innovation. We can also help you to arrange and manage conferences, seminar and workshop events.

Our many years of international experience from executive positions in the food and packaging industries mean that we have unique access to qualified advice and project management.

Eva Norling Gersbro has 25 years of experience as a physiotherapist, having trained at SIIS in Stockholm and working principally within primary care. For 15 years, Eva has also been active within the packaging industry, with experience from several European countries. Eva’s fields of expertise primarily include ergonomics and functionality, such as the openability of consumer packaging – something that is becoming a major issue as the demographics of society are changing and the population is getting older. 

Sadly, ageing brings with it many issues, not least a loss of strength and dexterity. In order to design effective packaging, understanding the ability of aged consumers is crucial. 

Eva’s portfolio also includes experience of project management for both national and international conferences, seminars and workshops.

Per-Stefan Gersbro has 30 years of experience in the international packaging sector, with executive positions in marketing and product development in major packaging companies such as Åkerlund & Rausing, StarAsept and Amcor. He has also occupied an executive role in building up the services aspect of IPI International Packaging Institute in Switzerland. 

Per-Stefan has held positions in Sweden, Belgium, the UK and Switzerland. In 2009, he founded Packbridge AB, the packaging cluster based in Malmö, Sweden, and was CEO for the cluster’s first five years. During this period, Packbridge grew to 250 member organisations, representing the entire value chain. Per-Stefan has been engaged as a consultant for several cutting-edge packaging developments and launches on a global basis and runs tailor-made training programmes for multinational customers in FMCG businesses all over the world. 

He is a regular columnist in European packaging magazines and an esteemed speaker and moderator at international seminars. He holds an MSc in Chemical Engineering from the Institute of Technology, Lund University, Sweden.

We are based in Sweden, but we are prepared to support you wherever you are!

Our commitment is to exceed your expectations – every time!